Pillsbury - Main Street Magic

Five Harry Potter treats Betty Crocker baking kits, including cupcakes and cookies, are displayed on a blue background with Hogwarts house crests in the corners by General Mills

Bring the Wizarding World Home: Pillsbury & Betty Crocker Launch Magical New Harry Potter Collection

Celebrate the Wizarding World at home with these Harry Potter treats, including Golden Snitch sugar cookies, house pumpkin cakes, and fruit snacks.

By Jon Self, 2 months ago July 25, 2026

Merchandise

General Mills Blasts Into Orbit with Super Mario Galaxy Movie Snacks

General Mills brings the Super Mario Galaxy Movie home with strawberry cereal and Yoshi cookies. Check out the full lineup of cosmic snacks and Walmart exclusives.

By Jon Self, 6 months ago March 9, 2026

Food

New General Mills Wicked Treats Have Arrived

Get ready for Wicked: For Good with General Mills Wicked Treats! Enjoy enchanting cereals, Pillsbury cookies, and Betty Crocker baking kits. Shop now!

By Jon Self, 1 year ago July 24, 2025