Tom Brady’s CardVault Is Opening Its First Florida Store at ICON Park

Published by Jon Self on

Tom Brady stands in front of glass display cases filled with sports trading cards, wearing a black zip-up jacket over a light gray hooded sweatshirt.

CardVault ICON Park opens this November as Tom Brady’s sports card shop lands its first Florida store with help from Charles Woodson.

Sports card collectors, go ahead and clear some room in the binder. CardVault by Tom Brady is opening its first Florida location at ICON Park on International Drive in mid-November, and the “GOAT” isn’t doing it alone. The store is a team effort with Pro Football Hall of Famer and Heisman Trophy winner Charles Woodson, plus his longtime business partner (and avid card collector) Jordan Edwards.

The Orlando shop will be CardVault’s 21st store nationwide. It’s also the first of two new locations from the Woodson and Edwards partnership, with the second set to open in early 2027 at Hall of Fame Village in Canton, Ohio, the sports and entertainment destination surrounding the Pro Football Hall of Fame.

CardVault ICON Park: A Michigan Reunion on I-Drive

Tom Brady stands in front of glass display cases filled with sports trading cards, wearing a black zip-up jacket over a light gray hooded sweatshirt for CardVault ICON Park opening promotion

Brady and Woodson go back to their days as teammates at the University of Michigan. Brady, of course, is the seven time Super Bowl champion most folks consider the greatest quarterback ever. Woodson is a Super Bowl champion, a nine time Pro Bowler, and still the only primarily defensive player to ever win the Heisman Trophy.

(Patriots and Raiders fans of a certain age may still have feelings about a certain snowy playoff game involving these two and something called the Tuck Rule. Apparently the guys themselves have moved on. We’ll try to as well.)

Both Woodson and Edwards live in Orlando, which gives this location some real local roots instead of just another brand dropping a store on I-Drive. Here’s what the two former teammates had to say:

Quotes

“Charles and I go all the way back to Michigan, and there aren’t many people I respect more as a competitor, teammate and friend,” said Tom Brady, Co-Owner of CardVault by Tom Brady. “We’ve both been fortunate to build incredible careers around the game we love, and now we have an opportunity to come together in a new way. CardVault is about bringing fans closer to the sports, athletes and moments that mean something to them. I’m excited to team up with Charles to bring that experience to Orlando and Canton, two cities with a deep passion for sports.”

“Tom and I have shared a lot of great memories since our Michigan days, and it’s exciting to come together again on something we’re both passionate about,” said Charles Woodson. “Orlando is home for me, and bringing CardVault here with Tom, Jordan, and the CardVault team is an opportunity to create something special for the local community and connect with sports fans visiting from around the world. I’m equally excited to bring CardVault to Canton, a place that celebrates the history of the game and the players who helped shape it.”

What You’ll Find Inside CardVault ICON Park

If you’ve never been to a CardVault, think of it as a card shop that grew up and got a real retail budget. The Orlando store will carry:

  • Cards and collectibles: Single cards, sealed boxes, packs, and collectibles from Topps, Panini, Upper Deck, Pokémon, and Fanatics Authentic.
  • Grading submissions: You can send cards off for professional grading through PSA, Beckett, and SGC right from the store.
  • The vault: CardVault’s signature showcase of autographed and authenticated memorabilia, including helmets, jerseys, bats, and balls, with the collection rotating over time.

Yes, Pokémon made the list. So this isn’t only for the fantasy football crowd. Your kid who can recite every evolution of Charmander is very much a target customer.

CardVault also runs CardVault Breaks, a live streaming business where fans can jump into real time card openings online. The company was founded by Ed Kane, Chris Costa, Randy Greenstein, Tim Bonito, and Scott Heigelmann, and it has grown quickly since Brady signed on as a co-owner in February 2025. The long term goal is more than 100 stores across the country, so Orlando probably won’t be the last Florida location.

Should You Go?

If you collect sports cards or Pokémon, this is an easy yes. Having a grading drop-off point and a big sealed product selection in the tourist corridor is genuinely handy, especially for out-of-town fans who don’t have a solid local shop back home.

If you’re more of a casual fan, the memorabilia vault alone should be worth a few minutes of browsing while you’re already at ICON Park. A gentle bit of consumer advice, though: card prices move fast. Before you drop real money on a single, pull up recent sold prices on your phone so you know what the card is actually going for. That goes for any card shop, not just
CardVault ICON Park.

ICON Park Is Stacking Up New Reasons to Visit

Sea Star Search promotional image
Image Credit Sea Life Orlando

CardVault is arriving during a busy stretch for ICON Park. The world’s largest Build-A-Bear is also coming to ICON Park this November, a three story flagship with a Design Studio, a Bakeshop, and a “Personalize Me” station. Next door at SEA LIFE Orlando, the Elf on the Shelf Sea Star Search runs Nov. 20 through Jan. 3 and is included with admission.

Put all of that together and a holiday evening on I-Drive is starting to look pretty full: build a bear, hunt for sea stars, then rip a few packs before dinner. Also, if you’re counting down to Doctor Doom’s big-screen MCU debut, catch up with some of our Avengers: Doomsday coverage.

CardVault ICON Park Details

  • Store: CardVault by Tom Brady
  • Location: 8371 International Dr Unit 90, Orlando, FL 32819 (inside ICON Park)
  • Opening: Mid November 2026. Grand opening events and appearances will be announced later.
  • Website: cardvaultbytombrady.com
  • Social: @CardVaultbyTomBrady on Instagram for updates and a look inside the Orlando store

For more theme park related news and information, visit MSM News.

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Jon Self

Jon Self is an avid theme park fan. You can follow him at @pastorjonself on X/ Twitter or Jon.Self.37 at Instagram. He has been writing and editing in the theme park media world for over a decade. He also writes for several "foodie" sites as well as in the faith-based world.