LEGO Smart Play - Main Street Magic

UPDATED: Pokémon Trainers Assemble! Brand-New Lego Pokémon Play Zone Headlining Lego Festival 2026

Catch ’em all at the new Lego Pokemon Play Zone at Lego Festival 2026. Unveiling screen-free SMART Play battles, giant builds, and hands-on trainer zones. .

By Jon Self, 3 months ago July 7, 2026

Disney Company

Bring Your Star Wars-Inspired Creations to Life with New LEGO SMART Play

LEGO and Star Wars fans, this one’s for you. LEGO has just unveiled a brand-new LEGO Star Wars Smart Play experience that blends classic brick-building with interactive tech, letting fans bring their galaxy-inspired creations to life in an all-new way.

By Jeremy Stein, 8 months ago January 27, 2026