Turn one lost hour into 60 days of fun. The Dave & Buster’s 60-Day Unlimited Play Pass is here with no blackout dates and exclusive savings on food and drinks.
The clocks “sprang forward,” and while we might still be recovering from losing an hour of sleep, Dave & Buster’s is making sure we gain a lot more in return. Today, the entertainment giant officially launched its bold new national brand platform, “What The Fun,” alongside a historic value offer: the 60-Day Unlimited Play Pass.
For the first time in the brand’s history, guests can unlock 60 consecutive days of unlimited gameplay for essentially $1 a day. The promotion is timed with Daylight Saving Time, turning that lost hour into two full months of spontaneous entertainment.
A New Era of Spontaneity
The “What The Fun” campaign is designed to celebrate those high-energy, unexpected moments that happen when friends and family gather for some healthy competition. Whether it’s the flashing lights of the arcade or the sound of a jackpot win, the new platform focuses on the “unexpectedly epic” nature of a night out.
“‘What The Fun’ is built around those unexpectedly epic moments that happen when people show up and play,” said Melissa Powers, Vice President of Marketing at Dave & Buster’s. “We paired it with a ‘what the fun’ kind of offer — unlimited play for just $1 a day — because the value should be just as headline-worthy as the experience.”
Breaking Down the 60-Day Unlimited Play Pass
Available exclusively to loyalty members, the pass removes traditional barriers like blackout dates or time-of-day restrictions. There are three tiers designed to fit different levels of play:
| Tier | Price | Benefits |
| Standard | $59.99 | 60 days of Unlimited Play + 5% off food/non-alcoholic drinks |
| Deluxe | $99.99 | 60 days of Unlimited Play + 15% off food/non-alcoholic drinks + up to 1,000 tickets/week |
| Premium | $119.99 | 60 days of Unlimited Play + 25% off food/non-alcoholic drinks + up to 2,000 tickets/week |
The pass applies to more than 150 arcade games. While it doesn’t cover “purple swipe” games (like VR or crane games), it offers a massive $350 to $600+ value depending on the tier selected.
How to Get Involved
The 60-Day Unlimited Play Pass is available for purchase right now, both in-store and online. Because the 60-day countdown begins the moment you buy it, there’s no better time to start your season of play than right as the days get longer. Whether you’re looking for a post-work competitive fix or a spontaneous weekend hangout, Dave & Buster’s is making it easier than ever to show up, swipe, and see “what the fun” happens next. For more information, visit the Dave & Buster’s official website.
For more theme park-related news and information, visit MSM News. As always, eat like you mean it!
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