Accio Plush! Build-A-Bear Unveils New Hogwarts House Mascots and VIP Experiences for Harry Potter’s Birthday
Fans can celebrate Harry Potter’s birthday with the new Harry Potter Build-A-Bear collection and enter the magical giveaway.
Witches, wizards, and muggles alike have a new reason to celebrate. Build-A-Bear Workshop has officially launched an all-new Harry Potter collection online and at participating Workshop locations starting July 30. This happens just in time for Harry Potter’s birthday on July 31.
A Magical New Harry Potter Build-A-Bear Lineup
The expanded Harry Potter Collection features a brand-new Harry Potter Bear, knit sweater fashions inspired by Harry and Ron, and an all-new assortment of Mini Beans plush showcasing the iconic Hogwarts House mascots: the Gryffindor Lion, Ravenclaw Raven, Hufflepuff Badger, and Slytherin Snake. Returning fan favorites are also back in stock, including Hogwarts House robes and scarves, school uniform outfits, the Sorting Hat with sound, the Light-Up Wand with sound, a Firebolt broom wristie, and a Harry Potter Bear Carrier.
“Few fandoms have captured imaginations across generations quite like Harry Potter,” said Anjali Khosla, vice president of brand management at Build-A-Bear Workshop. “As we continue our partnership, we are excited to give fans even more options in our Harry Potter Collection to celebrate the stories and characters they love and to represent their house pride. What makes this collection especially unique is that it combines beloved Harry Potter characters and accessories with Build-A-Bear’s signature make-your-own experience, allowing fans to create a personalized furry friend that’s uniquely their own.”
This Harry Potter Build-A-Bear launch comes at a huge moment for the Wizarding World, which is currently celebrating the 25th anniversary of Harry Potter. At the same time, fans eagerly await the upcoming Harry Potter television series debuting on HBO Max this Christmas.
Win a Beary Magical Experience Giveaway
To mark the occasion, Build-A-Bear is hosting a special contest running from July 31 through August 7 for eligible fans in the United States and the United Kingdom. Fans can enter by following the instructions posted on Build-A-Bear’s official social media channels starting July 31.
U.S. Grand Prize Package:
- Four (4) standard tickets to Warner Bros. Studio Tour Hollywood for one (1) day
- Four (4) round-trip airline tickets
- A two (2)-night hotel stay
- A private VIP Build-A-Bear Workshop experience
U.K. Grand Prize Package:
- A private VIP Build-A-Bear Workshop experience
- Four (4) personalized Hogwarts™ House robes
Full eligibility details and official rules will be released when the giveaway opens on July 31.
Plenty For Wizarding World of Harry Potter Fans to Love
With all the Wizarding World of Harry Potter promotion and celebrations going on, every fan has something to be excited about. Wizarding World of Harry Potter fans can celebrate through things like:
- Gaylord Palms ICE! Celebration
- Pillsbury and Betty Crocker Harry Potter Treats
- Harry Potter Popcorn Buckets
- Wizarding World Bubble Tea
- Back to Hogwarts Day
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