Hardee’s offers second breakfast insurance for guests whose first meal fails them. Submit a “sad” breakfast photo to get a free Frisco Breakfast Burger combo.
Are you tired of breakfast that doesn’t keep you satisfied? Starting March 23, Hardee’s is doubling down on hearty breakfast with its new Frisco Breakfast Burger and a limited-time offer second breakfast insurance, designed for anyone whose first breakfast leaves them wanting more.
A High-Protein Start to Your Day
Packed with 42g of protein in a single burger, Hardee’s Frisco Breakfast Burger is a hearty way to start the day. Protein plays a key role in feeling satisfied and energized longer. While most quick-service breakfast sandwiches are built to be quick and inexpensive, this breakfast sandwich is crafted to power guests all morning long. With more than 40g of protein, this breakfast offering is meant to keep guests full past the morning rush and into lunchtime.
“At Hardee’s, we believe that the most important meal of the day shouldn’t need a backup plan,” said Sarah Breymaier, vice president of brand marketing at Hardee’s. “The Frisco Breakfast Burger was designed to keep our guests satisfied with significantly more protein than other breakfast sandwich options. Second Breakfast Insurance is our way of proving it.”
How Second Breakfast Insurance Works
From March 23 to March 31, My Rewards members who aren’t satisfied with their breakfast can participate in second breakfast insurance. Guests can simply submit a past receipt or a photo of a sad, unfulfilling breakfast that left them wanting more at hardees.com/nosecondbreakfast, and Hardee’s will offer a complimentary Frisco Breakfast Burger combo. Eligible entries will be rewarded by April 3.
The Frisco Breakfast Burger
Available for a limited time through April 14, the Frisco Breakfast Burger features a 100% USA Angus beef patty topped with cherrywood-smoked bacon, a freshly cracked egg, melty American cheese, and crispy hash rounds, stacked on perfectly toasted sourdough. Packed with 42g of protein in a single burger, the Frisco Breakfast Burger is a hearty way to start the day. To find your nearest Hardee’s location, please visit the restaurant’s official website.
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