Dutch Bros Rally Customers for 20th Annual Buck for Kids Day to Support Local Youth

Published by Jon Self on

The annual Dutch Bros Buck Kids Day returns on September 18 to donate $1 per drink sold to non-profit groups serving local children.

On Friday, September 18, major energy meets community giving as coffee lovers alike unite at drive-thrus nationwide. Dutch Bros and the Dutch Bros Foundation are celebrating the 20th annual Buck for Kids Day, a tradition dedicated to creating bright futures for local youth. By teaming up with customers, the Dutch Bros Foundation will donate $1 for every drink sold to local organizations focused on empowering young people in the communities it serves.

“For two decades now, Buck for Kids has been our signature youth initiative, reflecting our commitment to investing in and uplifting the next generation,” said Debbie Beisswanger, Senior Vice President of Brand Marketing at Dutch Bros. “Each year, this giveback highlights the power of partnering with our customers to make a massive difference for youth in every community we call home.”

Dutch Bros Buck Kids: Empowering Local Youth Nonprofits Across the Country

Dutch Bros Buck Kids Day Celebrates 20 Years promotional image
Image courtesy of Dutch Bros

Dutch Bros operators and franchisees select local nonprofit partners to help directly support the communities they serve daily. Among this year’s selected organizations are local chapters of Big Brothers Big Sisters, Ronald McDonald House Charities, Make-A-Wish, Special Olympics, and several others. At participating franchise locations, franchise owners will donate $1 or another designated amount per drink sold during the event. To learn more about Dutch Bros Coffee, visit www.dutchbros.com. Guests can also follow Dutch Bros Coffee on Instagram, Facebook & TikTok, and download the Dutch Bros app to order ahead, earn points, and score rewards

Foodies looking for even more exciting news from their favorite dining spots can explore the First Watch Traitors New Blood Menu, check out how IHOP Stuffed French Toast returns nationwide, or read about the upcoming Space Coast Foodies Event returns for 2026 when planning a trip.

For more theme park-related news and information, visit MSM News.

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Jon Self

Jon Self is an avid theme park fan. You can follow him at @pastorjonself on X/ Twitter or Jon.Self.37 at Instagram. He has been writing and editing in the theme park media world for over a decade. He also writes for several "foodie" sites as well as in the faith-based world.