Dairy Queen Spellbound Series Casts a Spooky Spell with an Ube Ice Cream Blizzard and More!
The new DQ Spellbound Series brings bubbling drinks, ube OREO Blizzards, ghost pepper sauce, and plush keychains with a chance to win free treats.
Halloween is officially creeping into the fast-food world, and DQ is ready to make this spooky season truly magical. For the first time, Dairy Queen is introducing a limited-time Halloween lineup called the DQ Spellbound Series. Running from September 28 through November 1, this mystical collection brings together enchanting sweet treats, interactive sparkling drinks, fiery heat, and collectible plush toys.
What’s Included in the DQ Spellbound Series?
DQ is encouraging fans to engage all five senses with a lineup designed to surprise and delight:
- NEW Bubble Brew DQ Sparkler: A refreshing blend of blood orange and lemonade mixed with sparkling water over ice, topped off with a thick layer of cold foam. The real trick? Stirring activates the magic—the more you mix, the more it bubbles and foams!
- NEW Enchanted OREO Blizzard Treat: Bringing a vibrant pop of purple to the classic soft serve, this treat features OREO® cookies, a sweet ube-flavored base, and an enchanted purple shimmer blended straight into world-famous DQ soft serve.
- NEW Ghost Pepper Sauce: For those who prefer trick-or-treating with a kick, this blazing dip brings fiery, smoky pepper heat to the menu. It pairs perfectly with DQ’s classic four-piece Chicken Strip Basket, complete with fries and Texas toast.
DQ Spellbound Series: Mystery Blizzard Buddies & Golden Sweepstakes
The DQ Spellbound Series magic extends beyond the food menu. Fans can also pick up a Limited-Edition DQ Mystery Blizzard Buddy plush keychain for $4 with any purchase at participating U.S. DQ locations (limit one per customer per transaction, while supplies last).
Packaged in blind boxes, each unboxing is a complete surprise. There are five unique Blizzard Treat-inspired characters to collect:
- Blizabeth
- Flip
- Blenda
- Brrrnie
- Goldie (Rare Golden Plush)
If you are lucky enough to unwrap Goldie, you could score Blizzard Treats for a year. The sweepstakes runs through October 31, 2026, for eligible legal residents in the U.S. and Canada (excluding Texas and Quebec). Official rules and free entry details will be available at http://www.dairyqueen.com/en-us/plushie-sweeps starting September 28.
More Fast-Food Seasonal News You Might Enjoy
Besides the DQ Spellbound Series, the fast-food world is packed with exciting seasonal drops this autumn! Check out these other major menu moves happening across the country:
- Looking for a morning pick-me-up? Krispy Kreme Debuts New Coffee Doughnut for Four Days.
- Game season is back! Read up on how McDonald’s Monopoly Game Returns October 6.
- Cheese lovers rejoice as Culver’s Curdtoberfest Returns with New CurderBurger.
For more theme park-related news and information, visit MSM News. As always, eat like you mean it!
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