Want to celebrate Butterbeer Season Cinnabon style? Guests can try the new Butterbeer-flavored Roll and Chillatta available for a limited time starting May 4th.
The magic of the Wizarding World of Harry Potter is headed to a Cinnabon near you! Cinnabon, in partnership with Warner Bros. Discovery Global Consumer Products, has announced it will be the first national restaurant in the U.S. to participate in the “Butterbeer Season” celebration. From May 4th through May 17th, 2026, fans can experience the iconic flavor of Harry Potter’s favorite drink in two brand-new menu items.
Butterbeer Season Cinnabon: A Magical Menu Expansion
For a very short time, participating Cinnabon and Schlotzsky’s Deli locations nationwide will serve up these wizard-inspired delights:
- Butterbeer-flavored Classic Roll: The signature Cinnabon cinnamon roll you know and love, but topped with a special Butterbeer-infused frosting. These will be available individually or in CinnaPacks, featuring custom Harry Potter-themed packaging.
- Butterbeer-flavored Chillatta: A creamy, blended beverage that fuses the distinct, nostalgic flavor of Butterbeer with smooth vanilla.
“We are thrilled to be the first US restaurant brand to join Butterbeer Season and bring a touch of wizarding world magic to our bakeries,” said Urvi Patel, chief brand officer at Cinnabon. “By pairing our signature cinnamon rolls with the nostalgic flavors of Butterbeer, we’re giving fans a completely new way to experience the iconic flavor.”
Exclusive Rewards and Sweepstakes
Cinnabon is also offering some “magical” perks for its loyalty members. Starting May 4th, the first 934 guests to enter the code “Platform934” into the Cinnabon app will receive $2 off a Butterbeer Bon. Additionally, fans who sign up for the loyalty program through the official landing page during the promotion window will be entered into a sweepstakes. Prizes include Harry Potter x Cinnabon shirts for 50 winners, and 10 lucky fans will win free Classic Rolls for an entire year.
Don’t wait for an owl to deliver the news. Mark your calendars for May 4th to grab these treats before they vanish on May 17th. Both new and existing loyalty members can enter here and will receive one entry when they sign up for the loyalty membership between May 4th and May 17th (must be done through the landing page). Winners will be selected at random and notified via email on May 18, 2026. For more information, visit Cinnabon.com.
Additional Butterbeer Season Items:
For more theme park-related news and information, visit MSM News. As always, eat like you mean it!
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